Hi dear English trainers,
I’m posting the two main texts we read in class last Friday, June 18.
"Just when you think you know London, you turn your back it’s suddenly different. Britain’s exciting capital is ever-changing, so if you haven’t been for a while it’s time to go back and discover the new London. If you’ve never been, what is your excuse? The city is big, brash and loud; full of history yet crammed with new ideas; packed with quiet corners, hidden museums, beautiful boutiques and a vibrant nightlife.
Like all great cities, London never stands still. Approaching the magnificent National Gallery, you no longer dodge London’s traffic, for the north side of Trafalgar Square is pedestrianised - and site of an open-air café and regular entertainment. (And there is less traffic in the city altogether, since a £5 charge has been levied to drive in the centre.)
All the big international fashion designers are represented in London, and, of course, the classic tailors that exemplify the inimitable ‘British look’ - Burberry, Pringle, Daks, with the latest in chic checks and cashmere. It is also the place to buy inexpensive catwalk copies (try Topshop and New Look), unique clothing from up-and-coming designers (especially Camden Market and Portobello Road) and unusual presents.
Seeing as everything else changes in London, so, of course, does the food. Out has gone outdated ideas of unimaginative dinners with gravy and custard and in has come an international, inventive cuisine. After all, this is the city boasting the most Michelin stars – with the exception only of Paris. Haute cuisine now comes from India and the Orient as well as from Europe and Britain.
St Katherine’s Docks
Eating out in London can be very, very good – and sometimes very expensive. But it doesn’t have to be. There’s a whole range of restaurants that emphasise value – and with 12,000 eateries in the city, there’s certainly no lack of competition. Watch for set priced lunches, from £5 in Chinatown to £30 at the stunning Connaught in Mayfair, and competitively priced pre-theatre menus in the West End.
London is home to some of the most spectacular musicals and talked-about dramatic productions in the world. Again prices can be high, but there are always special offers (two-for-ones, or same-day bargains at the official Tkts ticket booth in Leicester Square). And the capital’s club scene is legendary – always a new club night, always the latest celebrity DJs and the hottest sounds … every night of the week, often until dawn.
For those who prefer their nights in a comfortable hotel, in the last few years, several budget hotel chains have moved into the city. There’s plenty of choice from names such as Travel Inn and Holiday Inn Express. Pay a little more and you will get quintessential English country house hotels, or modern minimalist chic. Very attractive weekend rates are available at some of London’s best hotels, to attract leisure business once the corporate clients have gone home. Cool and stylish hotels have been opening at a steady rate, from Zetters and Malmaison in trendy Clerkenwell, to The Cumberland on Oxford Street, its spacious lobby more art gallery than hotel reception.
London has never been easier to reach. Eurostar trains into London Waterloo are faster than ever and there are plenty of bargain fares to be had from the big airlines as well as from the highly lauded budget ones. With six airports and numerous airlines serving the city, there’s plenty of choice."
As usual, we read through and translated this text, paying attention to the pronunciation and spelling of hard words.
Some grammar aspects:
-The silent pronunciation of the k-: know, knew, known
-The pronunciation of the vowel i: exciting, think, invite, invitation, idea, boutique, -vibrant, life, live, give etc…
-Adverbs: suddenly, usually, generally (ending -ly).
-Review of auxiliary verbs do/does/did and negative sentences
-Review of the present perfect: If you’ve never been to London, what’s your excuse?
I noticed the some of the ladies in class would like to travel some day to London or the UK after having read this article about London. I hope so.
On the other hand, we read a part of this text about logistics:
"
Influences from business and society
- Society is changing. At the same time, new economic concepts are having a far-ranging impact on the entire economy. Modern logistics systems are optimally adapting to these changes.
- Relevant aspects: pronunciation, right stress of words: economic, politics, impact, economy, system: different stress than in German; the -ing-present; the adverbs in -ly: optimally
Globalization
Post-industrial society
Shortened product life cycles
Growing environmental awareness
Structure and process orientation
Deregulation and privatization
Shareholder-value thinking
The macroeconomic significance of logistics
- Relevant aspects: the pronunciation of the ending -ization/isation: privatization/globalization;
- the meaning of shareholder-value thinking: e.g.: It’s no secret that a consistent global brand enriches the customer experience and therefore has a direct impact on shareholder value = Es ist kein Geheimnis: Eine konsistente globale Marke wird vom Kunden positiv wahrgenommen und hat deshalb direkten Einfluss auf den Unternehmenswert. Shareholder-value is an English term that also exists in German.
- Numerous industrial sectors can no longer do without logistics providers’ services. As a result, these providers make a significant contribution to microeconomic value creation.
- Relevant aspects: the adverb “no longer”; the verb “do without”.
The business significance of logistics
Company networks and flows of goods are being reshaped by globalization and process orientation. Logistics is optimally and rapidly adjusting to this development and is fueling success in the process.
5.
Logistics in a global comparison
From densely populated regions in western Europe to the vast expanses of Australia - regional logistics markets are characterized by differing stages of development and geographic conditions.
- Relevant aspects: adverbs in -ly: densely. The noun: the expanses; develop > development; populate > population
Logistics in North and Latin America
North and Latin America are united by their immense geographic reach. But there are wide differences in the infrastructure. As a result, the demands placed on logistics service providers are just as diverse.
Regional characteristics
The United States
Brazil
Logistics in Europe
Logistics in Europe is shaped by the creation of common markets, the elimination of trade barriers in the European Union, the introduction of the euro and the union’s eastern enlargement.
Regional characteristics
Western Europe
Northern Europe
Eastern Europe
Russia
Turkey
Logistics in Asia & Pacific Rim
Asia has a world of differing geographic, cultural and political characteristics. Growth in China and India is imposing, casting a shadow on the performance of other countries.
Regional characteristics
China
Japan
India
ASEAN
Australia
Logistics in Africa & the Middle East
Difficult geographic and political conditions complicate business activity in Africa and parts of the Middle East. As the region’s economic hub, Dubai stands out from its neighbors.
Regional characteristics
South Africa
The United Arab Emirates"
Regards,
Roberto