Immoderate amount of industry clout (cloud computing vs. industry clout)

  1. Advertising rates are determined by the viewership of the program in question, which has traditionally been determined by ACNielsen, part of the Nielsen Company.

What does “in question” mean?

  1. Nielsen wields an immoderate amount of industry clout considering its questionable methods of statistics.

what does “immoderate amount of industry clout” mean?

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  1. “the program in question” means the aforementioned or pertinent/relevant program, which in this case is the program during which the ads are broadcast.

  2. Excessive power or influence in the advertising industry.

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A few years ago the term ‘cloud computing’ was still very new so the word ‘cloud’ was not as popular as it now. If you know use the word ‘clout’ in a business context most people would confuse it with ‘cloud’ as in ‘cloud computing’. Interesting how times change, isn’t it?

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