If you want to increase sales of a particular product, you must be sure that you are ..... the right customers.

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If you want to increase sales of a particular product, you must be sure that you are ..... the right customers. (*) aiming (*) directing (*) targeting (*) guiding

This is a companion discussion topic for the original entry at https://english.best/questions/4397,if-you-want-to-increase-sales-of-a-particular-product-you-must-be-sure-that-you-are-___-the-right-customers/