Words like fashion and pop songs have their ups and downs. A word out of the blue can suddenly become very popular and everyone starts using it and before you know what’s happening, you find yourself using it, too. And at the moment the number one word is the adjective ‘huge’, closely followed by the adverb ‘hugely’.
You don’t make a big mistake these days - you make a huge mistake,
You are not very grateful nowadays, - you are hugely grateful.
Have you seen other examples?