Good evening!
Another Gmat essay, I’ve finish it in 40’. Please help me to review it. Thanks
Question
The following appeared in a memo from the customer service division to the manager of Mammon Savings and Loan.
“We believe that improved customer service is the best way for us to differentiate ourselves from competitors and attract new customers. We can offer our customers better service by reducing waiting time in teller lines from an average of six minutes to an average of three. By opening for business at 8:30 instead of 9:00, and by remaining open for an additional hour beyond our current closing time, we will be better able to accommodate the busy schedules of our customers. These changes will enhance our bank’s image as the most customer-friendly bank in town and give us the edge over our competition
Answer:
The author gave the conclusion that the best way to compete with their rivalry is to improve their customer service. He believe that reducing time in teller line and extend the opening duration in a day will make them the most customer-friendly bank in town and attract more customer over their competition. These arguments are problematic for some reasons.
First of all, the assumption stated in the passage that their changes in customer service will be better able to accommodate the busy schedule of customer is unwarranted. Getting three minute shorten from the waiting time in teller line in most case does not have much effort on helping some one solve their problem of a tight schedule or lacking of time. Likewise, by opening the business at 8:30 instead of 9:00 and remaining open haft of hour beyond the current closing time, they can not guarantee that they will have more customers, since customer normally will use the service in the regularly time, and there not many people use the service in the other time.
Second of all, giving customer a better service may help them attract new customer, but it definitely not the best way to get it. In some service industry where they doing business in service providing only, this solution my meet their goal. But the fact that the quality of the product they serve should be the dominating factor in distinguishing them from their competitors and giving them more customer.
In conclusion, the author arguments may find their reasonableness in some specific case. However, in general, it is unconvincingly because it lack of considering the important factor such as product’s quality, product’s price and product’s marketability. To strengthen the conclusion, the author should provide more specific reason that make those kind of improvement in customer service will actually give them more customer and there is no better way to do it.
TOEFL listening discussions: A conversation between a professor and his student
Good evening!
Another Gmat essay, I’ve finish it in 40’. Please help me to review it. Thanks
Question
The following appeared in a memo from the customer service division to the manager of Mammon Savings and Loan.
“We believe that improved customer service is the best way for us to differentiate ourselves from competitors and attract new customers. We can offer our customers better service by reducing waiting time in teller lines, from an average of six minutes to an average of three. By opening for business at 8:30 instead of 9:00, and by remaining open for an additional hour beyond our current closing time, we will be better able to accommodate the busy schedules of our customers. These changes will enhance our bank’s image as the most customer-friendly bank in town, and give us the edge over our competition
Answer:
The author gave the conclusion that the best way to compete with their rivalS is to improve their customer service. He believe that reducing time in teller line and extendING the open duration in a day will make them the most customer-friendly bank in town(,) and attract more customerS over their competitORS. These arguments are problematic for some reasons.
First of all, the assumption stated in the passage that their changes in customer service will be better able to accommodate the busy schedule of customerS is unwarranted. ACHIEVING A REDUCTION OF three minuteS shorten from IN the waiting time in A teller line in most case WILL not have much IMPACT IN helping (someone) with their problemS of a tight schedule or LACK of time. Likewise, by opening the business at 8:30 instead of 9:00 and remaining open HALF AN hour beyond the current closing time, they (cannot) guarantee that they will have more customers, since customerS normally will CONTINUE TO use the service in the AT THEIR USUAL time. and there not many people use the service in the other time.
Second of all, giving customerS a better service may help them attract new customerS, but it IS definitely not the best way to ACHIEVE THEIR GOALS. In some service industrIES(,) where they ARE doing business in service providing only, this solution MAY ACTUALLY meet their goal(,) but the fact that the quality of the product they serve should be the dominating factor in distinguishing them from their competitors(,) and IN DOING SO(,) GAINING them more customerS.
In conclusion, the author’S arguments may find their reasonableness in some specific case. However, in general, it is unconvincing because OF itS lack of considering the important factorS(,) such as THE product’s quality, product’s price and product’s marketability. To strengthen the conclusion, the author should provide more specific reasonS that ASSURE US THAT makING those kind of improvementS in customer service will actually BRING THEM more customerS(,) and THAT there is no better way OF DOING IT.
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Quite a good argument BS.
Kitos. 8/10